Sonia Rykiel F/W 2008/09 Paris

One of my favorite collections for men, but according to vogue.co.uk, this will be the second last. :(

SONIA RYKIEL pulling menswear collection man down

30 May 2008,

SONIA RYKIEL is pulling its menswear collection, Rykiel Homme, from the market.

"After 18 years of existence, menswear has not exceeded 5 per cent of total sales and is losing money," Nathalie Rykiel, the label's manager - and daughter of founder Sonia - said in a statement confirming the news yesterday.

While the brand is popular in France, it struggles in overseas markets, which account for around 60 per cent of its sales.

All eyes will now be on the spring/summer 2009 Rykiel Homme show in Paris next month; it will be the collection that marks the end of a fashion era.

Leisa Barnett

Review from men.style.com

January 19, 2008

Between them, mother Sonia, daughter Nathalie, and granddaughter Lola could probably compose a pretty thorough picture of the seven ages of man. The trio was lined up along the front row, watching closely while the latest interpretation of Rykiel's Left Bank Man made his way down the catwalk to a folky male version of Madonna's "Hung Up." Sonia's signature shade of purple was one of the collection's primary accents, but her equally signature stripes had been replaced by spots (as in leopard and lippi) and checks (as in the plaid that rules the catwalk this season). But Rykiel Homme respected the house's knitwear tradition in a hooded, cabled cardigan (worn over a gray suit) and a gutsy masculine reinterpretation of the twinset. It may not set the world on fire, but an olive-green velvet suit worn with leopard-print shoes defined the collection's kicky little flair.

— Tim Blanks

Here is the link to the gallery on lexposure.net.

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